Author: Rachelle Moore

  • Top 6 Coolest HDR Software Programs

    Top 6 Coolest HDR Software Programs

    HDR (high dynamic range) is a staple when it comes to real estate photography. It is an old photography technique that requires you to capture a wide range of light stops from lightest to darkest and then combine all those images. This creates a wider dynamic range than a photo with a single exposure.

    Although cameras and smartphones already carry the HDR feature, this might not be effective for professional real estate photography. The usual issue with this kind of system is that you have no control over the output. The best solution is to use your DSLR and shoot with RAW while using the auto exposure bracketing. Once you have the images with the different exposures, you can edit them to create the desired result.

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    HDR Software Options

    There are different HDR software options that you can use in order to create the perfect image that you need for real estate. Different real estate photographers have different preferences.

    Here are the top six HDR software programs that photographers use:

    1. Photomatix Pro

    This software is the top HDR programs for many photographers. Photomatix is developed by HDRSoft and is one of the oldest around.The great thing about the Photomatix is there are four tone mapping methods that can be used to make creative looks. Photomatix is a great all around HDR software and that is not just limited to real estate photography use. When you used right, you get the most amazing photos.

    2. Aurora HDR

    This is another HDR software that many professional photographers swear by. Developed by StuckinCustoms and MacPhun, this only works for Mac users. This is one of the easiest HDR software platforms out in the market today. It has a ton of different features that can be used to create different looks for your images. It’s close to being an all-in-one software that it has its own spot healing brush. Its HDR Tone Mapping feature is powerful and one of the best among all the software options.

    3. Nik’s HDR Efex Pro

    The company has always been at the forefront of producing presets and filters for Photoshop. With the HDR Efex Pro, the software is created to act like a plugin to your photo editing software. This software is great for people who don’t want to move back and forth across different software. The HDR Efex Pro creates a different workflow than that of the usual HDR software.

    4. Adobe HDR Photo Merge in Lightroom

    If you are using Photoshop or Lightroom, you need not look further. Lightroom has its own HDR Photo Merge that lets you combine images to create an HDR photo. This extra feature has different blending options, like Auto Tone and Auto Align. Auto Tone is used for merging photos while Auto Align is used for aligning your images.

    5. Easy HDR

    This software was released in 2006 and has gone through different versions through the years. This software is also user-friendly and one of the best in the market. It’s quick and can be easily installed. Unfortunately, this software doesn’t handle RAW files quite well. Older CR2 files might need to be exported to Lightroom first in order to create better images. To get the best results with this program, try converting your images to 16-bit TIF files.

    6. HDR Projects 4

    This is one of the newer software options in the market and it’s packed with some interesting features. It’s available on both MAC and Windows and it’s easy to use. HDR Projects 4 comes with a Lightroom plugin that makes the workflow easier. Unfortunately, its presets aren’t that outstanding. But it has quite a lot of controls and options. This software can be promising when used the right way.

  • The 15 Best Laptops for Photoshop Compared

    The 15 Best Laptops for Photoshop Compared

    When it comes to Photoshop, a powerful computer setup is a must. There are specific technical requirements to run this program and since one has to be mobile most often than not, a laptop is a popular choice. You need to consider the specifications of your laptop to see if its performance meets the demands of Photoshop.

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    If you’re in the market for a laptop, here are the top 15 best laptops for Photoshop that you should check out:

    1. Apple MacBook Pro MJLQ2LL/A 15” with Retina Display

    Apple is known to produce the best laptops for photo editing and Photoshop. This laptop comes with a 2.2 GHz i7 processor but can be overclocked to 16GB RAM for a faster performance. Unfortunately, its 256 GB of SSD storage might not be enough to store all of your RAW files. You have to get an extra backup for all your files. Despite the storage issue, the main highlight of this laptop is its retina display.

    2. Apple MacBook Pro 15.4” 1TB Touch Bar Silver

    This laptop has a 2.9 GHz i7 processor. Its 15.4” retina display is best for editing raw files in high-resolution. It has a 16GB RAM with 1TB SSD drive. The touch bar on this MacBook Pro is innovative. It can input commands without you having to memorize the keyboard shortcuts. Its Touch ID sensor improves the access to the laptop. This is probably one of the best laptops out there for Photoshop use.

    3. Asus M580VD-EB76 VivoBook15.6” FHD

    This Asus laptop is powered with an i7 processor, NVIDIA GeForce GTX 1050 4GB graphics card and a 1TB HDD. It has an internal memory of 16GB DDR4. It has a full HD resolution and supports 100% the sRGB color.

    4. Asus F556UA-AB54 NB Laptop

    This is a Windows laptop that has a 2.5 GHz Core i5 processor that’s great for photo and video editing. It has a memory of 8GB DDR4 and a built-in 256GB SSD hard drive. The great thing about this laptop is that it comes with multiple USB slots that are compatible with most devices.

    5. Lenovo 17.3” ThinkPad P71 Mobile Workstation

    It has a 3.1 GHz Intel Xeon E3-1535 M processor. Its large 17.3” display gives you three times the screen resolution as compared to the most common full HD laptops. The laptop has an internal memory of 16GB and an NVIDIA Quadro P4000M 8GB graphics card. Unfortunately, its storage is a bit small with the only 512GB worth of space.

    6. Lenovo ThinkPad P50 Mobile Workstation

    One of the major advantages of this laptop is its 4TB SSD storage. It has a powerful Intel Core i7 processor with 8GB RAM. Its graphic has a 4GB internal memory for smooth operation.

    7. Lenovo 15.6” Legion Y520 Notebook

    This laptop has a good combination of speed, affordability, and performance. It is powered by a 2.8 GHz Intel Core i7 processor. It has an internal memory of 8GB. This has 1TB of traditional HDD and a 128GB SSD. It has an NVIDIA GeForce GTX 1050 Ti Graphics Card.

    8. Dell 15.6” Precision M5510 Multi-Touch Mobile Workstation

    It comes with a 2.7 GHz Intel Core i7 processor and a 8GB internal memory. It has a sharp display with a resolution of 3840 x 2160 pixels. Having a dedicated graphics processor, like what this laptop has, creates a smoother performance.

    9. Dell Inspiron 15.6” Full HD Gaming Laptop

    This laptop is designed for a photographer who uses Photoshop a lot. It has a 7th generation i7 processor and an internal memory of 8GB and 1TB storage. You can also overclock the memory of the laptop up to 32GB. Its secondary 128GB SSD storage allows your system to work quickly.

    10. Dell Gaming Inspiron 17.3” FHD Laptop

    It has a full HD display that’s backlit and anti-glare so you can work even under the bright light. This laptop is powered by an Intel Core i7 processor and a 16GB RAM memory. It has a storage of 2TB HDD which gives you ample of space to save your work. This has an AMD Radeon R7 M445 graphics card that has a 4GB memory for a powerful laptop.

    11. HP 15.6” Zbook 15 G3 Mobile Workstation

    It has an Intel Xeon E3 processor and an internal memory of 16GB. It has four memory slots that you can fill up so you can have a more powerful laptop. It has a 15.6” full HD display with a resolution of 1920 x 1080. It powerful NVIDIA Quadro M2000 graphics card with a 4GB memory.

    12. HP ENVY TouchSmart 15.6” Touch-Screen Laptop

    This laptop proves that you don’t have to spend a lot for an efficient one. It is powered by an Intel Core i5 processor and a 8GB RAM. Although it doesn’t have a dedicated graphics card, it has an Intel HD Graphics 4600 that’s enough for editing projects.

    13. MSI WT72 2OL-1246 17.3”

    It’s powered by an Intel Core i7 processor with 16GB RAM. It also has an NVIDIA Quadro K4100M graphics card. The laptop has a full HD display with 1920 x 1080 resolution. Its large screen allows you to have a pretty good view of your work. Although it doesn’t have a large enough resolution, its screen size makes up for it.

    14. MSI GE72 APACHE-235 17.3” Gaming Laptop

    Its large screen makes it a good laptop for editing projects. It has an Intel Core i7 processor and an NVIDIA GeForce GTX960M graphics card that has 2GB memory. The laptop has 16GB dedicated memory and 1024GB HDD. Although it doesn’t have an SSD, it’s still fast enough for Photoshop.

    15. Acer Touch V3-372T Ultrabook

    This is a mid-range laptop that has an ultra-thin design. It is built with an Intel Core i7 processor that’s powerful enough to handle photo editing tasks. It has a 13.3” display that’s in full HD. The laptop comes with an 8GB DDR3 memory that can be expanded to 16GB. It has a 512GB of SSD for storing your work, but might not be enough to handle all of your RAW files.

  • Best Phixer Videos of 2017

    Best Phixer Videos of 2017

    Our videographers and editors worked on lots of amazing footage highlighting some of the best properties in the Northwest. We thought you might enjoy seeing the top 5 as voted on by our post-production team. Enjoy!

    16327 Maplewild Ave SW, Burien 98166

    We love this video of a delightful storybook estate which is hidden in a park-like setting with private beach access. Originally built in 1927, the home, also known as the Palmolive’s Summer Estate, was carefully renovated to preserve its French Vintage charm. This amazing home includes a beautiful Provencal kitchen with LaCanche stove, antique terracotta floors, and a circular eating nook. There are walls of French doors opening onto a brick patio with expansive views of Puget Sound & the Olympics. With a luxurious top floor master suite, guest cottage, and parking for 6. This one easily makes our top 5!

    2312 N 59th St Seattle, WA 98103

    We were blown away by this distinctive modern home in the heart of Tangletown. Greenlake Partners is known for design that joins craftsmanship, high-performance & sustainable systems. Including a mini-split heat/cooling system + HRV and 100+ windows for amazing light and views, this property delivers on that promise. Linked open spaces flow seamlessly to a large private landscaped garden. This gem has oversized chef’s kitchen with a 12-foot quartz island, double oven, cooktop, dual fridge/freezer, a luxury master suite with a 5-piece bath and huge walk-in closet. Expansive views of Green Lake can be enjoyed from the rooftop deck!

    12103 30th Ave SW Burien, 98146

    Welcome to this beautifully crafted home reminiscent of Ralph Anderson’s designs. Located on 100’ feet of private beach this true northwest sanctuary sits above the treetops and boasts panoramic west-facing views. There is a natural flow between the elegant yet cozy interior and the layers of patios and decks outside. Enjoy the view through walls of picture windows in a striking great room with vaulted ceilings. Guests go wild for the perfect hideout on the lower level with a kitchen and separate entrance. It’s an easy walk down to the beach with the perfect set up: a picnic area, a boat ramp, and a buoy. Enjoy!

    9803 SE Shoreland Dr. Bellevue, WA 98004

    JayMarc Homes introduces The Idea House; 425 Magazine’s featured home for 2017! This luxurious masterpiece, with stunning views of Meydenbauer Bay/Bellevue skyline, combines custom designs with SMART home technology. No detail was spared. There is a gourmet kitchen with custom concrete island which matches the fireplace surround, powder room, and master tub. Countless windows and stacking doors expand the great room. This home also includes a wine cellar, elevator and an artistically designed backyard with a custom built-in barbeque.

    13900 Somerset Lane SE Bellevue, WA 98006

    We were swept away by this light & bright daylight rambler with sweeping views of Seattle, Lake Washington, Bellevue & Olympic Mountains! The Living room includes a gas fireplace and expansive windows to enjoy the views. There is a formal dining area with nice built-in next to an updated kitchen with Corian counters. The master suite is exceptional with skylights, custom built-ins, 4 closets, and a luxurious bath with a jetted tub. There is a beautiful daylight lower level with 2 bedrooms, a bath, laundry room and family room you want to hang out in. This home offers resort-style living with a beautiful heated in-ground pool!

  • Does Video for Real Estate make homes sell for more?

    Does Video for Real Estate make homes sell for more?

     

    A beautifully updated daylight rambler with sweeping views of Seattle, Bellevue, Lake Washington & Mountains! Just-refinished hardwood floors & new interior paint. Living room with vaulted ceiling, fireplace & expansive windows to enjoy the views. Updated gourmet kitchen with slab granite counters, stainless steel appliances, formal dining room, master with walk-in closet and bath. Den/office on the main floor. Daylight lower level with 3 additional bedrooms, bath & family room. Includes 2-car attached garage.

    Property Address Listing Price Selling Price Listed Date Offer Date Profit Difference
    4715 133rd Ave SE, Bellevue 98006 $1,125,000 $1,200,000 10/21/16 10/26/16 $75,000

     

    Take a look at this Fremont Craftsman with gorgeous views of Seattle, Mt. Rainier & Lake Union! With over 3500 square feet of living space, this grand home offers 4+ bedrooms & 3 bathrooms. The main and upper floors were extensively renovated in 2009 with period-specific detailing, hardwood floors & A/C. The grand master bedroom features vaulted ceilings, a walk-in closet and french doors off to the private deck. The beautifully landscaped yard provides gardening space, a gazebo & year-round privacy.

    Property Address Listing Price Selling Price Listed Date Offer Date Profit Difference
    809 N 47th St. Seattle, WA 98103 $1,049,000 $1,130,000   1/20/17 1/21/17   $81,000

     

    Ideally situated on a quiet street with eastern views, is this mid-century built in 1946. Thoughtful floor plan with over 2,400  square feet of living space, with re-finished hardwoods throughout the main floor. Smart updated kitchen with island seating 6+, sandstone counters. NEW roof and attic insulation, an addition of a 3rd bedroom, cedar deck/patio. High ceiling basement features huge recreation room and an abundance of storage. The private backyard is fully fenced and perfect for entertaining.

    Property Address Listing Price Selling Price Listed Date Offer Date Profit Difference
    3307 36th Ave W. Seattle WA 98199 $795,0000 $860,000   9/12/16 09/16/16  $65,000

     

    Brightly remodeled from ground up with all new open-grain wood floors, luxurious tiles, modern cabinetry, lighting and stainless steel appliances. Convenient Cloud 9 Living – 98 Walkscore and 2 car parking! Transition from downtown business scene to Pike/Pine corridor without missing a beat or culinary delight. Fantastic, protected city view with planned Convention Center addition across I-5 with new 1st floor retail and restaurants coming. Corner unit with 2 ensuite masters, balcony, storage, A/C; 24-hour concierge service and clubroom.

    Property Address Listing Price Selling Price Listed Date Offer Date Profit Difference
    1420 Terry Ave #1801 Seattle, WA 98101 $1,300,000 $1,510,000   6/21/17 06/21/17 $210,000

     

    Grab that morning cup of motivation at Starbucks. Relax on the private deck after work and let go of the cares of the day. Enjoy a special occasion dinner at Tavolata. This wonderfully designed two bedroom unit offers crisp finishes and a gracious floor plan. Windows facing both west and east allow for inviting light. In-suite washer and dryer, additional storage and secure garage parking for one car. Recent complete exterior building siding and roof deck renovation.

    Property Address Listing Price Selling Price Listed Date Offer Date Profit Difference
    1614 Summit Ave Unit S202 Seattle, WA 98122 $385,000 $480,000   10/06/16 10/13/16 $95,000

     

    Lovely Mercer Terrace home awaits you with open gathering spaces, beautiful hardwood floors & park-like landscaping. Light & bright kitchen updated in 2013 with new countertops, stainless steel appliances & 5-burner gas range. Four bedrooms on upper level, including spacious master & guest bedroom with desk space for two. Skylights, two fireplaces & fully fenced backyard. Private South End location nestled in a cul-de-sac, steps to trail system providing easy access to schools, parks & shopping.

    Property Address Listing Price Selling Price Listed Date Offer Date Profit Difference
    7842 SE 75th Place Mercer Island, WA 98040 $1,150,000 $1,273,000  10/17/16 10/19/16 $123,000

     

    Step into this spacious multi-level home and immediately bask in prominent views of Lake Sammamish from every floor, including the lovely outdoor patio. Adorned with 3 fireplaces and an open floor plan, this 6 bedroom home is ideal for both entertaining and relaxation. Enjoy spa-like luxury in the master suite, complete with soaking tub, walk-in closet, and dual vanity. Large mudroom features Samsung washer and dryer and ample storage throughout the home. Steps away from Tam O’Shanter Golf and Country Club.

    Property Address Listing Price Selling Price Listed Date Offer Date Profit Difference
    1332 183rd Ave NE Bellevue, WA 98008 $1,660,000 $1,750,000 09/06/16 09/13/16 $90,000

     

     

     

  • 5 Ways Camera Tech Changed In 2016

    5 Ways Camera Tech Changed In 2016

    As technology speeds ahead the newest features can be mind-boggling and true game changers. Although these features can only be found on select models, it won’t be long before the good stuff becomes the industry standard. Check out what’s next!

    Ridiculously High ISO

    The new Nikon D5 features an ISO setting so high that it will capture things even the human eye can’t detect. At ISO 3,280,000 this ability to photograph more than humans can see in the dark is very intriguing and Nikon isn’t the only maker to reach such high ISOs although this is the first DSLR camera to do so. Canon’s ME20F-SH “multi-purpose camera” that shoots up to a staggering ISO 4 million.

    Automatic Media Backups via Bluetooth

    Wi-fi is power hungry. In order to preserve battery life cameras can’t keep their connection to mobile devices making automatic backups impossible. They also need to be manually connected and even this connection is doomed after a few minutes. The Nikon D500 features a low-power Bluetooth signal. This opens up the option of keeping that connection to your mobile devices and makes automatic backups possible. While a mobile device is not the ideal storage apparatus I see big potential down the road when this is inevitably paired with wireless hard drives.

    Mobile printing

    Mobile photo printing isn’t exactly new. What has changed in 2016 is that it can now be a useful tool for photo booths and quick on-site prints. The Canon SELPHY CP1200 Wireless Compact Photo Printer offers 4×6 prints and the device weighs less than two pounds and can be set up completely wireless. As this technology advances will we will start to mobile pro-level wireless printers.

    Radio Wave Flash Triggers

    These new triggers transmit their data via electromagnetic waves. They don’t require a direct line of sight, can communicate around corners, through walls, and across much further distances than light-based triggers. The Nikon SB-5000 is the company’s first flash to use radio waves.

    Small data storage

    New technology is allowing us to create better images, but file sizes are often much larger too. The Samsung 2 TB T3 SSD Drive allows you to jam 2 TB of storage in an external hard drive that’s about the size of a business card and weighs less than two ounces.

     

  • 5 Hottest Neighborhoods in the Seattle

    5 Hottest Neighborhoods in the Seattle

    Hottest Neighborhoods in Seattle

     

    Video is now a necessary piece of the real estate listing puzzle. Video gives potential home buyers a much richer online experience than pictures alone. The movement created by video brings properties to life, giving viewers an emotional connection to the home itself. Adding video to your property websites sells more real estate by inviting more interest, more attraction, and more leads. Digging deeper we find that the number one reason buyers view a video of their listing is to find out more about a specific community. Having great video of the neighborhoods that surround you can be an invaluable tool for presenting the best final product possible for your realtors to help sell their properties. These videos can also be used again and again to add great b roll to any future projects you have in that neighborhood making them a very cost-effective product to add to your offerings. In light of this, we decided to feature the 5 hottest neighborhoods in the Seattle Metro market for 2017. Check out these amazing communities and you will understand why Seattle is one of the hottest real estate markets in America.

    Ballard

    Known as one of the hottest going-out hubs in town and respected as one of the hippest areas in all of Seattle. Ballard has a very unique personality. Because of its wide variety of residents, you will cross paths with folks going out for happy hour in the evening, the going to the market crowd in the morning, trendy people looking to shop or visit a salon, and club hoppers late at night.

    Capitol Hill

    A colorful and urban community where many streets buzz with activity and others are tree-lined and calm. Capitol Hill is funky and fast-paced, with an endless number of cool blocks to explore. Just east of downtown, this is the city’s LGBTQ hub, but visitors and locals of all sorts flock to Capitol Hill. Daytime markets, boutiques, and salons are a big draw and the nightlife is hopping with clubs, bars, and music venues. You’ll also often find coffee shops that moonlight as cocktail lounges. Individuality and fashion statements abound, and residents and visitors mix and mingle via the plethora of block parties and community forums to this neighborhood has to offer.

    Magnolia

    Resting on a peninsula, the Magnolia neighborhood has a secluded feel. From the outside, you might think there isn’t much more there than houses and a marina. The truth is that the area around McGraw Street and 34th Avenue W is a little pocket of activity that rivals the best of Fremont or Greenlake. With a bustling farmer’s market, a yearly SummerFest celebration, free nature walks at Discovery Park, and lots of spur-of-the-moment community outreach events popping up there is always something fun to do. One of the hidden gems is Fisherman’s Terminal, located right on Salmon Bay near the 15th Street Bridge. Although it’s not a tourist attraction like Pike Place Market, it may just be a better way to experience the local fishing culture.

    Madison Park

    A community lying on the shores of Lake Washington, Madison Park is a popular living destination for those who want an in-city retreat. Close to Downtown and only minutes to the University of Washington, this neighborhood is home to a vibrant commercial district and one-of-a-kind real estate. Madison Park and is ideal for those who want the best of both worlds. The Duwamish tribe native to the area once used this area as their summer hunting and recreation area, with piers and a promenade, a boathouse, live entertainment, a charming business district and the still-popular Madison Park beach it still serves that purpose today.

  • Top 10 Signs of an Amateur Real Estate Photographer

    Top 10 Signs of an Amateur Real Estate Photographer

    When establishing yourself as a real estate photographer it is key that the work that you produce is professional and shows no signs of amateurism. Here we will cover a few of the common errors new photographers make, how they happen and how to avoid them.

    1. Converging Verticals/Incorrect Horizontals

    This is one of the most common issues with people just beginning to work in real estate photography, Converging verticals and misaligned horizontals are particularly problematic for real estate as the aim of good real estate photography is to give a realistic and pleasing view of the property. Humans like things straight and if things looked crooked, it throws our sub-conscious perception out of balance.

    Converging Verticals describes the effect in images when two parallel lines in an image, such as the two sides of a house seem to get converge – as if they are leaning in towards one another at the top.

    This effect is very apparent when while trying to take the exterior photos you angle your camera up in an attempt to fit the whole structure into the frame. It’s particularly noticeable when using a wide angle lens and while capturing a tall building.  This also happens when your camera is not fully level while taking our shot.

    Incorrect Horizontals describes the effect in images when the horizontal lines in an image are on different planes. It is particularly noticeable in one point interior shots of the home.

    The Fix:

    There are 3 keys to dealing with these problems.

    1. Try to move further back from the home that you’re photographing. This decreases the angle that image is taken from and the more parallel you are to the subject the better. This may require you to stand across the street from the home and you will probably get more of the foreground in your image.
    2. The next key on site is to use a tripod that contains a tripod head with a bubble level to check each shot or you can alternately use your live view and line up the edges of the photo with edges of the wall and make sure verticals are straight by using shift and tilt modifications.
    3. The final key comes in post-production. Since, in order to mitigate the converging lines effect, you probably have more of the foreground in the shot than you would prefer to make sure to crop the image accordingly

    2. Open toilets

    Although it seems obvious, this error comes up oftentimes with new real estate photographers. Leaving the toilet seat open invites the viewer to imagine what might be inside. That is never good.

    http://uglyhousephotos.com/wordpress/wp-content/uploads/2009/03/090320e.jpg

    The Fix:

    Obviously, the fix here is to close the toilet seat before taking photos but this error speaks to a bigger overall issue with proper project preparation.

    3. Weak Perspectives

    In order to present the best work, all of your shot compositions should show a strong one point or two-point perspective. A one-point perspective is defined as a shot in which all orthogonal lines converge on a single vanishing point.

    Most real estate photography is taken with a two-point perspective. Since there are more diagonal lines this is a more dynamic way of composing your shots. A two-point perspective is defined as a shot in which the orthogonal lines converge on two different vanishing points.

    The Fix:

    Two Point Perspective: Make sure to only capture two walls in your two point perspective compositions. It is always better to let the viewer imagine the third wall rather than have it impinge on the space in your shot. A proper two-point perspective makes the space feel larger, which is key in real estate photography.

     

    One Point Perspective: Make sure to line up your vertical and horizontal lines in your one point perspective compositions. Everyone notices a picture frame that is not properly aligned on their wall so even the untrained eye will notice mistakes here and the photo will look hastily composed and unprofessional.

     

    4. Hot Flash Spots

    Hot flash spots like the ones shown below can distract from the important factors of the space and they are also just not aesthetically pleasing. This can happen a number of different ways but the most common cause of this problem is when you are using an on-camera flash and shooting that flash straightforward with no diffusion.

    http://uglyhousephotos.com/wordpress/wp-content/uploads/2009/03/090320g.jpg

     

    The Fix:

    Try using umbrellas to diffuse the light or bouncing your flash off the ceiling or other surfaces for soft fall off light.

     

    5.  Bad Tone Mapped HDR

    HDR photography can sometimes look overprocessed. While it can be used as a tool for artistic expression it is not something you aim for in real estate photography.This common error occurs because users tend to use invalid settings for tone mapping in post-production. This is common with batch processing of raw images. This can also occur when taking only ambient exposures with no flash or without proper lighting. This can be especially problematic for real estate photography since prospective buyers may be disappointed when they actually tour the home and it doesn’t meet their expectations based on the images they saw online.

    OVERPROCESSED

     

    The Fix:

    In order to avoid this issue, you should make sure to light the space properly. Try mixing your own lighting with ambient light in your shots. In post-production manually edit the image for a quality color balance.

     

    6. Improper White Balancing

    White balancing is the process of removing unrealistic color casts so that objects which appear white in person are rendered white in your photo. A telltale sign of real estate photography amateurism is finished photos that don’t accurately represent the true color of the space. Even if the real estate agent doesn’t notice this you can be sure that their client the homeowner will. This typically occurs because there are too many different light sources with different temperatures and there was no flash used to overpower these ambient light sources or the photographer did not properly adjust the white balance in post-production.

    UNBALANCED

     

    The Fix:

    Use of a proper flash to overpower multiple light sources and colors and use of post-production software to balance the raw image properly.

     

    7. Lens Distortion

    The key to real estate photography is to “keep it real” The use of a “Fish Eye” lens or cheap lenses along with the subject of the photograph being too close to the lens or a lack of proper post-production adjustment techniques can cause your completed work to suffer from lens distortion.

    The Fix:

    Invest in higher quality lenses as they will pay you back with better end results and happy clients who refer you more business. Make sure the subject is at a  proper distance from the subject matter. You also can correct the lens distortion in camera raw or Lightroom by profiling the lens and camera combination.

     

    8. Hard shadows

    Hard shadows make rooms look dark which is a bad result since most buyers prefer homes with a lot of light.  These shadows can also make walls and ceiling appear stained and dirty.The most common cause of this is something we have covered before; using on-camera flash and shooting that flash straightforward with no diffusion

    The Fix:

    Try using umbrellas to diffuse the light or bouncing your flash off the ceiling or other surfaces for soft fall off light. You can also manually remove the hard shadows in post-production.

     

    9. Photographer or Camera Reflections

    The Fix:

    This issue occurs due to improper positioning when taking your shot. If it is impossible to get the right shot without exposing the gear or yourself to a reflective surface you can fix this in post-production with a software such as Adobe Photoshop by using the clone tool.

    10. Lack of decluttering the shot

    It is important that a real estate listing appear orderly and organized in order to be pleasing to the eye. Although the example below is extreme, it is important to preserve clean lines for your image.

     

    The Fix:

    Items such as soap on the sink or remotes on the coffee table take away from the shot. Also be aware and remove any personal photos, garbage cans, security system signs, toys or other uneccessary personal items from the frame.

     

     

    For more in-depth training on real estate photography follow the links below:

    http://54.201.150.30/wrap-up-a-real-estate-photography-shoot/

    http://54.201.150.30/photograph-backyards-for-real-estate/

    http://54.201.150.30/photograph-living-rooms-for-real-estate/

    http://54.201.150.30/photograph-kitchens-for-real-estate/

    http://54.201.150.30/photograph-bathrooms-for-real-estate/

    http://54.201.150.30/porches-views-and-panoramas-for-real-estate/

    http://54.201.150.30/basics-of-hdr-and-flash-for-real-estate/

    http://54.201.150.30/how-to-photograph-front-exteriors-for-real-estate/

    http://54.201.150.30/photograph-dining-rooms-for-real-estate/

    http://54.201.150.30/photograph-bedrooms-for-real-estate/

    http://54.201.150.30/camera-settings-for-real-estate-photography/

    http://54.201.150.30/basics-of-real-estate-photography/

  • How to Wrap up a Real Estate Photography Shoot

    How to Wrap up a Real Estate Photography Shoot

    It’s a win-win for the both parties if you, as a real estate photographer, coordinate with the real estate agent and review all the images while on location. Help them get the best shots for their dollars, handles requests for additional shots and select the best photos to market the property. Remember, although you know more than they do in photography, they are the customer so always be gracious while educating them.

  • How to Photograph Backyards for Real Estate

    How to Photograph Backyards for Real Estate

    One common and effective angle is looking from the house deck or patio area out into the yard from a two-point perspective. Usually, you will shoot from the corner of the yard so you can get a comprehensive scene of a space and fit as much as possible in the frame. Have a fun learning as this video will teach more about how to photograph backyards for real estate.